Project Hub

Overview

The Project Hub is the centralised command centre within Writesonic’s Generative Engine Optimization (GEO) platform. It provides a single, consolidated view of every brand-monitoring project associated with a workspace, giving teams instant access to AI Visibility metrics, Citation Share trends, and project health — all from one screen.

Whether you are tracking one brand or managing a portfolio of dozens, the Project Hub is your starting point for understanding how your brand appears across AI-powered search experiences such as ChatGPT, Perplexity, Google AI Overviews, and more.

Who Is This For?

• Sales Teams — Use this document to walk prospects through Writesonic’s multi-project management capabilities and showcase the value of centralised GEO tracking.
• Marketing Teams — Reference this guide when creating collateral, feature announcements, or competitive positioning around the Project Hub.
• Customer Success Teams — Share this with customers during onboarding or QBRs to ensure they are getting maximum value from their workspace setup.
• Customers & Prospects — Understand how to navigate, configure, and interpret everything available inside the Project Hub.

Filters & Controls

Directly below the top bar, you will find filtering and search controls that let you narrow down or find specific projects quickly.

• Date Range Filter — Defaults to “Last 7 days.” Adjust this to view performance over custom time windows. The date range applies to all project cards on the page, making it easy to compare trends across the same period.
• Search Bar — Type a project name or keyword to instantly filter the project grid. Useful when managing workspaces with a large number of projects.
• + New Project Button — Creates a new GEO monitoring project within the current workspace. Clicking this opens the project setup flow where you configure the brand, target prompts, competitors, and platforms to track.

Project Cards (Grid View)

The core of the Project Hub is the project card grid. Each card represents a single GEO monitoring project and serves as a quick-glance dashboard for that project’s health.

Each project card displays:

• Project Name & Icon — The brand or project name along with its associated logo/favicon for quick visual identification.
• AI Visibility Score — A percentage metric indicating how often the brand is mentioned or referenced in AI-generated responses for tracked prompts. A higher score means stronger visibility in generative search results.
• AI Visibility Trend — A directional indicator (up arrow in green or down arrow in red) showing the change in AI Visibility compared to the previous period. This helps teams spot momentum or regression at a glance.
• Citation Share — A percentage metric reflecting the share of citations attributed to the brand’s domain across AI-generated responses. It measures how frequently AI engines link to or reference your content relative to the overall citation landscape.
• Citation Share Trend — Similar to the visibility trend, this shows the delta in Citation Share over the selected time range.
• Sparkline Charts — Miniature trend graphs displayed inline with each metric, providing a visual pattern of performance over the selected date window without leaving the hub.

Project Card States

Not every project card will show data at all times. The hub handles various states gracefully:

• Active with Data — Displays AI Visibility, Citation Share, trends, and sparklines as described above.
• No Data Found — Shown when a project exists but no matching data is available for the selected date range or filters. The card displays a “No data found — Try adjusting your filters or check back later” message.
• Pending Configuration — Displayed when prompts have not yet been configured for the project. The card shows a “Configure your prompts to get started” message with a “Get started” call-to-action link that redirects to prompt setup.

Project Card Options

Each project card includes a three-dot menu (⋮) in the top-right corner, providing quick actions:

• Pin Project
• Edit Project - Modify the project’s configuration including tracked prompts, competitor list, platforms, and alert settings.
• Delete Project - Remove the project from the workspace. This action is irreversible and will delete all associated tracking data.

Key Metrics Explained

Common Use Cases

Portfolio-Level GEO Monitoring

For agencies or enterprise teams managing multiple brands, the Project Hub enables instant cross-brand comparison. Identify which brands are gaining or losing AI visibility and reallocate resources accordingly.

Client Reporting (Agencies)

Use the Project Hub as a launchpad for client-facing check-ins. The at-a-glance metrics and trend data make it easy to build narratives around performance improvement or areas that need attention.

Onboarding New Brands

When setting up a new client or internal brand for GEO tracking, the + New Project flow guides you through brand, prompt, competitor, and platform configuration — all from the hub.

Proactive Alerting via Action Center

Spot a project card trending downward? Click directly into the Action Center for that project to see recommended optimisations. The badge count (e.g., 99+) surfaces urgent actions requiring attention.

Best Practices

• Organise projects by workspace — Group related brands under a single workspace for cleaner portfolio management and accurate usage tracking.
• Review the hub weekly — Make the Project Hub part of your weekly review cadence. Scan for downward trends and prioritise action items.
• Configure prompts early — Projects without prompts configured will display a “No data” state. Ensure prompt setup is completed immediately after project creation.
• Monitor prompt quota — Keep an eye on the prompt usage counter in the top bar. Approaching the limit may require a plan upgrade or prompt optimisation.
• Use the Search filter — For workspaces with 10+ projects, the search bar is the fastest way to locate a specific brand.