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Prompts Overview

Prompts Overview

The Prompts Overview page offers a snapshot of how your brand is performing in AI-generated search results across major platforms like ChatGPT, Perplexity, and Claude. It helps you understand where your brand is gaining traction, where it's missing, and how it compares to competitors.

Whether you're on a free or paid plan, this dashboard is your entry point to track AI visibility, evaluate content performance, and discover optimization opportunities to improve how your brand appears in generative search.


Use Case, Objective & Benefits

This page helps you:

  • Identify top-performing prompts driving your visibility.
  • Uncover missed opportunities where your brand isn’t mentioned.
  • Monitor how your visibility and sentiment are trending over time.
  • Benchmark yourself against competitors with real data.

Visibility Trends Over Time

The Visibility Trend chart tracks how frequently your brand appears in AI-generated answers across selected prompts. You’ll see week-over-week or month-over-month shifts in visibility — shown as a line graph.

Use this chart to:

  • Measure the impact of recent content updates or campaigns.
  • Spot drop-offs or plateaus in your brand mentions.
  • Compare visibility against competitors to identify emerging threats or wins.

Tip: A rising trend = strong GEO performance. If visibility drops, investigate gaps in your prompt coverage or competitor actions.


AI Visibility Leaderboard

The Leaderboard ranks your brand and selected competitors across three metrics:

MetricWhat It Shows
Visibility %% of prompts where your brand is mentioned
Avg. PositionHow early your brand appears in AI answers
SentimentOverall tone (positive/neutral/negative)

Use this to:

  • Benchmark your brand’s AI presence vs. competitors.
  • Identify which brands are dominating visibility.
  • Prioritize prompts where you're mentioned but ranked lower.

Best Practice: Aim for high visibility, low average position (closer to #1), and positive sentiment.


Top Prompts Driving Visibility for Your Brand

This section shows which prompts(configured by you) are contributing the most to your brand's visibility.

For each prompt, you'll see:

  • How often your brand appears.
  • Its average ranking position.
  • Sentiment score from the AI’s tone.

Use this section to:

  • Identify winning topics and replicate their structure elsewhere.
  • Ensure content behind these prompts remains accurate and up to date.
  • Strengthen presence for prompts that are close to converting visibility into clicks or mentions.

Example: If “best email marketing tool for small businesses” frequently cites your brand — that's a win. Make sure your content supports that narrative.


Top Prompts That Don’t Mention Your Brand

Here, you’ll see prompts that are relevant to your industry but don’t include your brand — even though competitors are cited.

This section shows:

  • The prompt text.
  • Which competitor is being mentioned instead.

Use this as an optimization roadmap:

  • Create or improve content targeting these questions.
  • Analyze competitors’ pages for structure, keywords, and authority signals.
  • Track progress by revisiting this list weekly to see if you begin showing up.

Action Tip: These are high-intent queries where you’re invisible — fill those gaps to boost AI market share.


Getting Started: Tips for New Users

  • Start by reviewing the Leaderboard to see your current AI visibility standing.
  • Scan Top Prompts Driving Visibility to understand what’s working.
  • Prioritize fixing Top Prompts That Don’t Mention You — they’re your best levers for growth.
  • Use the Visibility and Sentiment Trends weekly to track performance and identify wins/losses.

Summary

The Prompts Overview page is your control center for understanding and improving your brand’s presence in AI search. With actionable visibility, sentiment, and ranking data — you can steer your content strategy, compete smarter, and make your brand the default answer across AI platforms.