Citations: Content Performance
Citations: My Content Performance (GEO)
Paid plans only – this feature is available to subscribers on any premium tier.
Why it matters
See how often AI answers chooseyour content—and how that stacks up against competitors.
When AI engines (ChatGPT, Google AI Overviews, Bing, etc.) answer user questions, they often cite webpages as sources. The My Content Performance page shows:
- Share‑of‑voice for your brand vs. top competitors.
- Exactly which pages from your site were cited, and how often.
Use these insights to double‑down on high‑performing pages and close gaps where rivals dominate.
1. My brand vs competitors in AI citations
| Metric | What it shows | Why it matters |
|---|---|---|
| Citation share | Percentage of total citations that reference your domain versus each competitor in the selected period. | Quick read on brand visibility in AI answers. |
| Total answers | Raw count of AI answers that included a source from each brand. | Gauge sample size and trend over time. |
| Δ (trend arrow) | Week‑over‑week or period comparison. | Spot growth or drop‑off early. |
Filters: adjust date range or isolate a platform (e.g. only Google). The chart and numbers update instantly.
Tip: If a competitor’s share is climbing, open All AI Responses (right‑side drawer) to see why their pages are being favored.
2. All cited webpages
A sortable table of every page on your site that was cited as a source.
| Column | Description |
|---|---|
| Cited Page | Title of the page (click to open). |
| Answers | Number of AI answers that cited this page. |
| Brand Mention | Whether the answer explicitly names your brand. |
| Platform | AI engine(s) that used the page (Google, ChatGPT, Bing). |
| Topic | Prompt category that triggered the citation. |
Drill‑in: select a row to filter the AI Responses list below. You’ll see the exact prompt and the snippet where your page appears—perfect for checking context and accuracy.
Quick how‑to
- Open GEO → Citations → My Content Performance.
- Pick a date range and (optionally) platform.
- Review brand vs. competitors for share trends.
- Scroll to All cited webpages → sort by Answers to surface top performers.
- Click a page to read the AI answer excerpts.
Optimization tips
- Update winners: keep high‑citation pages fresh—AI favors up‑to‑date sources.
- Fill gaps: identify topics where competitors dominate and create authoritative content.
- Mention your brand: add concise brand references within key pages; AI often lifts sentences verbatim.
Following these steps helps GEO turn your site into the default source for generative answers.
Updated 9 days ago